NASDAQ-listed fintech Figure Technologies has launched crypto-backed loans for everyday U.S. investors via its Figure Markets platform. Borrowers can pledge Bitcoin, Ethereum, or Solana as collateral and receive up to 75% of the asset's value in cash. The service targets crypto-rich but cash-poor individuals, particularly Millennials and Gen Z who increasingly hold net worth in digital assets rather than traditional property. Collateral is held in segregated MPC custody wallets, ensuring separation from other assets and preventing rehypothecation. An optional liquidation protection plan allows borrowers to avoid automatic margin calls during market volatility, giving them time to manage their positions. Interest rates start at 8.91% (9.999% APR) for loans up to 50% loan-to-value (LTV) and 11.50% (12.62% APR) for up to 75% LTV. Loans have a minimum of $5,000 and a 12-month interest-only repayment term. The service is available in most U.S. states except Idaho, Illinois, Kentucky, Maryland, Mississippi, South Dakota, Texas, Vermont, Virginia, and Washington D.C., with plans for expansion.

Key facts

• Borrow up to 75% of Bitcoin, Ethereum, or Solana collateral value.
• Interest rates from 8.91% (9.999% APR) for 50% LTV loans.
• Collateral held in segregated MPC custody wallets; no rehypothecation.
• Optional liquidation protection prevents automatic margin calls.
• Available in most U.S. states except nine and D.C.; minimum loan $5,000.

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